EMOTIONAL RESPONSE TO IN-CAR DYNAMIC LIGHTING |
Taesu Kim1, Yeongwoo Kim1, Hyeongseok Jeon2, Chul-Soo Choi2, Hyeon-Jeong Suk1 |
1KAIST 2Hyundai Motor Company |
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ABSTRACT |
As an emotion elicitor and mood generator, light receives considerable attention. In this study, we investigated the effects of cluster lighting on a driver’s emotional response, when the lighting varied in color and dynamic patterns. A total of 29 college students visually experienced 25 different kinds of lighting and made subjective assessments concerning satisfaction, tension, and uniqueness. As a result, we observed that tension responses were significantly influenced by both light color and light patterns. In terms of dynamic patterns, sudden high-frequency light produced the greatest tension. Based on these empirical results, this study suggests that lighting can support an emotionally satisfactory and comfortable in-car design. |
Key Words:
Light, Car interior, Driver’s emotion, Dynamic light |
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